Ashwater Handcraft
Helping a handmade brand Leave its Mark
Owned and operated by U.S. Army veteran Jake Brandt, Ashwater Handcraft (AWHC) specializes in custom ordered hand tooled leather goods such as guitar straps, pick guards, knife sheaths, and wallets. Jake wanted a brand that would serve as a recognizable trademark and accommodate the various forms and range of sizes of the goods he crafts. Jake’s combined love of roots music and the flourished leather designs of the west inspired us to create a system that visually fit his style without competing against it. This allowed his work to stand out on its own. The end result — a responsive brand toolkit that offered many legs — allowed AWHC to go anywhere and be ready for anything.
Services
Branding // Design // Illustration
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